IA GENERATIVA E O PERFIL SEMIÓTICO-COGNITIVO DO LEITOR ITERATIVO

Por Lucia Santaella A new type of reader is being born.Following the theory that was developed on the semiotic-cognitive profiles of the four previous types of readers – contemplative, moving, immersive and ubiquitous (Santaella 2004, 2018) – a fifth type of reader now emerges that I am calling ITERATIVE. In this article, his/her profile is … Continue lendo IA GENERATIVA E O PERFIL SEMIÓTICO-COGNITIVO DO LEITOR ITERATIVO

Racismo algorítmico nas redes  digitais e  ChatGPT: a ferramenta generativa que provocou abalos

Por  Arlete Aparecida Mathias Abstract : The thematic of  this  text concerns the decision of algorithms in digital networks as discriminatory patterns of society; the vertiginous advance of generative AI/ ChatGPT; the segregated racism inside and outside the digital networks lasts until  this present 21st Century. Como sou uma mulher sexagenária  preta  compartilho que,  a igualdade racial nunca … Continue lendo Racismo algorítmico nas redes  digitais e  ChatGPT: a ferramenta generativa que provocou abalos

O ChatGPT veio para colocar a ética humana à prova

ChatGPT came to put human ethics to the test Lucia Santaella Unexpectedly for the developers themselves, ChatGPT dropped like a bomb in societies, mostly galvanizing hearts. In an impressively short space of time, everyone “at the same time, in all places”, took the floor to say what they think and feel about the novelty. This … Continue lendo O ChatGPT veio para colocar a ética humana à prova

Bem-Vindos ao Admirável Mundo Novo da Arte

Por: Patrícia Fonseca Fanaya Pesquisadora com apoio do CNPQ Brasil ABSTRACT Welcome to the Brave New World of Art How are intelligent technologies impacting art? The so-called “art world”, as we used to know has been strongly shaken by the hybridization of conventional languages and techniques with augmented and virtual reality technologies, NFTs, the metaverse(s), … Continue lendo Bem-Vindos ao Admirável Mundo Novo da Arte